Throughout our business, the secret of S&U’s success lies in the close ties it has with its home credit and motor finance customers. It’s therefore natural for this to translate into links with the local communities we serve.

On a national level we seek to promote financial understanding through sponsorship of events such as the Consumer Challenge Quiz organised by Birmingham Trading Standards, which aims to help young people with learning difficulties to become better informed and more confident consumers. We have already pledged our continuing support to this event during 2011. Through our Trade Association, the CCA, we sponsor the Consumer Credit Counselling Service helping people with debt problems.

Locally, our efforts are as diverse as the interests of our staff. S&U is a corporate sponsor of the Foundation for Conductive Education, based in Birmingham, a leading UK charity working to improve the lives of children and adults with neurological motor disorders resulting from strokes, Parkinson’s disease and cerebral palsy.

Every year our staff organise collection events for charities ranging from the British Heart Foundation, Macmillan Nurses and Marie Curie Cancer Care. We also support The Sick Children’s Trust through their SMILE magazine. In the past 4 years, staff have had fun raising money for healthy hearts, walked peaks for the homeless and biked for cancer sufferers. In fact both our Chairman and Deputy Chairman rode from London to Paris for disabled children.